Rob Morrow

Rob is WSC’s Central California Regional Lead with more than 20 years of engineering experience centered on integrated water resource projects and planning.

Rob has focused his career on long-term water planning and implementation of recycled water projects from concept to operation. He leads integrated teams in partnership with clients to determine long-term roadmaps through multi-criteria analysis and adaptive management. Integrated water resources planning projects include diverse water supply and demand portfolios involving imported water supplies, surface water, groundwater, stormwater, rainwater, graywater, groundwater recharge and in-lieu recharge. Recycled water applications range from agricultural irrigation to potable reuse. He is experienced with financial revenue and funding strategy planning as well as preparation of multiple successful state and federal grant and loans.

On a personal note

While growing up on the East Coast, I came across several books that introduced me to California and its water issues such as Marc Resiner’s “Cadillac Desert.” I moved to California after I graduated college and suffice to say, my work experience has exceeded my expectations. I have dedicated my career to California water resources work and have had the privilege of living and working across the state because of it. This has allowed me to meet people who are passionate about their community and water while doing my best impression of Huell Howser. I try to take advantage of the benefits of living on the Central Coast and am thankful my kids are starting to enjoy its fruits (while also reminding them that not everyone lives by the beach.)